Of the Women, By the Women, and For the Women

An Interview with Blogger, Surabhi Lal of “Surabhi Lal – SparkleWithSurabhi“

Surabhi Lal Smart Indian Women

Surabhi Lal Smart Indian Women

Thanks for taking the time to chat with SIW. Tell us a little bit about yourself and your blog.     

Surabhi : I write a Beauty and Fashion blog called “Sparkle With Surabhi” I am the also the M.D of Ambiance Kreators Boutique, by Professional Qualification I am a Fashion Designer with a MBA and I am also a freelance graphic designer.

My blog is lifestyle blog where I share information on the latest products in Beauty & Fashion however I always endorse makeup products that are cruelty free and free from chemicals such as Parabens, If in-case, I do mention a product that is tested on animals which is very rare, I do mention its advantages and disadvantages.

Sometimes I also write about by travels & gadgets if I think that my readers would like it. Recently I have added a lot of blog posts on Silver Jewellery & Alta feet which my readers love!!

What makes your blog so unique and why should people read it?          

Surabhi : I don’t like to talk about products that are tested on animals, some major brands were doing this but recently animal testing has been banned in India, I was one of those who raised their voice against such companies with the help of PETA.

Since I travel a lot, I get to learn a lot more about fashion & beauty products around the world. I never endorse leather; I prefer writing about cruelty free fashion options in boots, belts and bags…

I write a lot about silver jewellery, since god has gifted me lovely feet with beautiful looks, a write a lot about #Altafeet and different kinds of anklets to decorate your feet with due to the huge demand of my readers, I keep on posting about them..

I recently received 1000+ plus compliments for my feet on twitter and my blog which you can also see my posts & fan page some of my fans  photo-shopped my feet as #thegoddess and photo-shopped my face on the body of the goddess and gifted me the pictures on twitter claiming that they worship me!

I received 8000+ hits on my #Altafeet blog post on Diwali 2014 as confirmed by SEO professionals.

I am probably the first blogger in India or the world that is being worshiped as #thegoddess for my #altafeet and I was also very surprised to know that they build temple in their home for me.

How often do you blog?              

Surabhi : I blog as often as possible and I try to post genuine original ideas.

What has been your most successful blog post to date and what was it about?

Surabhi : My most successful post has been on #Altafeet – Feet decorated with Alta and Anklets which is the most traditional and easiest way to decorate an Indian women, as in the ancient times women did not have much of beauty products, for eye-shadow the rich queens used to make powder out of precious stones and poor only had surma or kajal, They also used to permanently tatoo their face and body, for lipstick they used to eat betel leaf in order to add red tint to their lips and for their feet they used Alta and Mehendi..

My attempt with this post was that on Diwali it would a great idea to do so, as women often ignore their beautiful feet but as per Indian tradition women with beautiful decorated feet bring luck & wealth in the house and it’s the best way to welcome Maa Laxmi, So I wanted to encourage women to not forget our traditions, get a pedicure done, wear anklets and alta… there is nothing better than this, it’s a 5 minute job max and your feet look beautiful!!

You can take look at my two most successful posts.



What do you find most challenging about blogging?     

Surabhi : Coming up with original ideas is not easy, copying others is plagiarism! Only a highly intellectual person can become a successful blogger. You need to be articulate, multi talented and an artist to be a successful beauty blogger.

You need to be constantly in touch with fashion and beauty trends and extremely swift with your social networking channels. An in-depth knowledge in the beauty and fashion brands is a must.

What are some of your favorite author blogs and why?               

Surabhi : “Tiffany” from Makeup by Tiffany inspired me to become a beauty blogger, she’s beautiful and a really talented lady, her makeup choices are unique and she has her own technique of applying makeup and a great in depth knowledge in all brands!!

“Kandee Johnson” from Kandeej.com, Gosh!! The goddess of makeup, she’s a chameleon and can take the shape and look of any celebrity, probably the most talented makeup artist in the world!!

“Jen” from My Beauty Bunny is an Award Winning Blogger who knows how to look beautiful ethically, she of one the leading ladies in America that started the cruelty free campaign and many women took vow of not using any product tested on animals!!

“Christine” from Temptalia she made me fall in love with makeup all over again, and actually pushed me to buy as many MAC Products as possible, she’s a great influence!

What are your favorite books that you would recommend SIW family?               

Surabhi : Don’t lose your mind lose your weight by Rujuta Diwekar, this book by Ms Diwekar is a masterpiece it recommends every woman to eat right to lose weight and not to crash diet which can lead long term damage to your body.

Seventy eight degrees of freedom by Rachel Pollack; World’s most famous book on Tarot, take a peep into your future!!

If Tomorrow Comes by Sidney Sheldon, only recommended for adults, A small town women was framed by a powerful mafia, what would you do if get caught in situation like this? A very brave story of an innocent girl trapped by the big bad world of men!!

Men like Bitches by Sherry Argov, National Bestseller advises all women that men respect women who have dignity for themselves and nothing else!! A woman who won’t bang her head against the wall obsessing over someone else’s opinion – be it a man or anyone…

Can we really make a living by Blogging? If yes, how we can do that?

Surabhi : Yes, you can make some money but you can’t make a living as of now in India, as it is still not the mainstream medium of advertising, people in India believe whatever they see in these advertisements starring Bollywood stars and models however a blogger is like “Whistle Blower” who will give you the in depth knowledge of the product.

Oversees bloggers are highly paid and have their own fan following they prefer talking to a them to gain knowledge of products and don’t believe in adds. Many of these blogger retire before 40!!

What advice would you give to young women readers of SIW who want to follow a similar career path as you?              

Surabhi : Write good, write original and people will love you, Try to create your own original style on the blog and you will get instant #fame and recognition, DO NOT Copy Others!!

Blog URL : Sparklewithsurabhi.com

Category : Beauty

All images are property of “Surabhi” and required permissions have been taken to publish it on www.smartindianwomen.com website.

Article Global Facebook Twitter Myspace Friendfeed Technorati del.icio.us Digg Google StumbleUpon Eli Pets